Today, the Internet is rarely an integrated part of a company's strategy. This is because most companies use web agencies to develop their sites, and the solutions they offer focus more on optimising Internet presence than on strengthening the company's market position.

We believe the web should be integrated into the marketing strategy. It's not enough to think in terms of functionality, systems, web design and usability. These must form part of the overall solution and in doing so together with other initiatives strengthen the market position.

In a process that involves subsidiaries, relevant stakeholders and clients, our strategic and creative online experts are always at hand. They help our clients identify and describe the online strategy and concept that unite the entire organisation, and which are naturally rooted in the company's brand and marketing.